The manufacturers know full well that the guys Tripente on sports (especially if they do not play) but also "floats". They hope that the majority will not be too tipsy or do not fall asleep watching TV, for not less than 15 pubs are sponsored by car manufacturers.
Audi, General Motors, Hyundai, Kia, BMW, Volkswagen and Suzuki all have invested huge amounts of money, 3 million for 30 seconds to promote their products to 90 million viewers worldwide.
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